Quality Content

You don't need a new website. You need to make your current website more effective! How can you do that? There is no single answer -- websites are part of a larger system, and you need to consider many different aspects to make your site effective. We've been making websites since the start of the web, and know what makes them work -- as well as not work. Take what we have learned to make your site better!

Drupal CMS: Making the easy stuff easy

In the past couple days I've gotten two different questions regarding building functionality out in WordPress. This seems a bit...weird with timing, given that Drupal CMS just launched three days ago!

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Would you like to see just how much business your website can bring your way?

Websites present multiple access points to potential conversions, and it is in the best interests of your organization to unlock every one of them. The savviest organization uses their website as a listening tool to see what customers actually want. It saves you time and res

What is SEO?

SEO stands for Search Engine Optimization. According to Moz.com, SEO is “a marketing discipline focused on growing visibility in organic (non-paid) search engine results”.

Sustainable/Open Business

Website Engagement

Website Engagement While a website that finds new customers is certainly compelling and worth exploring, a website that finds those customers and h

Do people who visit your website become your customers?

The reality is that a website visit does not necessarily actually lead to more money in your cash drawer, unless you are conducting e-commerce or sell

Can all of your customers, partners, and employees find the information they need on your company’s website?

While the backend data architecture is very important to the success of a website, so too is an intuitive and helpful front-end that guides users thro

How many new customers has your website found for you?

While there are many ways to grow a business in today’s society—one path has shown to be more-effective than others. This approach has quickly grown s

Do your clients have the priorities you think they have?

I just read a quick post over on another Drupal shop's blog, Be a Partner, not a Vendor, and added a comment to the great point Dylan made about n

Sustainable/Open Business

Why Drupal is a great fit for startups

Another sales call today, with a prospective start-upper who thought Drupal might lower his costs to get a web startup launched.

Sustainable/Open Business

The death of dot com? Get ready for a whole new web

December 2013

In a few short years, dot-com will be a quaint throwback referring to a couple of economic booms, and not something to indicate a web site. Like the Great War -- everybody now calls it World War 1, since we've had another great war... Why? Because the floodgates are about to open on domain names, and so we're about to see the rise of dot bike, dot plumbing, dot gifts, and even dot dentist.

Put your blog on your main site!

I was talking with a new client the other day who spends a lot of money on Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to try to get people to visit his online store. And yet his blog -- what search engines value most -- was on wordpress.com.

Sustainable/Open Business

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