Retail
Ways to measure your website’s effectiveness
We've worked with many clients over the years, who all have very specific website development needs. While some clients may share common goals, each may approach those business goals in different ways. But, time and time again, we usually start by asking a client in what ways are they measuring their website's effectiveness. In this 4 part series, I'll discuss identifying purpose and overcoming obstacles, complaints of current site capabilities and establishing budget, metrics to success and selecting a vendor, then finally risk tolerance and disaster recovery planning.
Importing foreign key references with Migrate
One of our clients wanted to regularly update a list of dealers along with the parts carried at that dealer, and show them on a map.
Ask Freelock: Upgrade D6 to Drupal 7, or wait for 8?
Apparently there's some FUD (Fear, Uncertainty and Doubt) being sown by a few Drupal shops who are spreading downright wrong information about Drupal 8, trying to encourage people to upgrade to 7 now.
Successful projects, part 2: Paying for Deliverables
Clients love fixed-price projects, because they have transferred the risk of the unknowns to the vendor. Even so, if the vendor cannot fully handle those risks, the entire project might fail.
Keeping up with the Changes
There's a few problems with setting up shop on the web. All of your competitors are right next door. You're in the worst neighborhood, with crooks inventing new tools to break in every day. That parking lot you just built now has to accommodate scooters and semi trucks.
What is the value of your web site?
Results. Return On Investment. Value. How do you measure these things in a website? There's one thing you can easily measure -- cost. Or at least the amount you actually spend to build and maintain a site. The others are far more troublesome to measure.
Managing change and risk with Drupal Hosting
If there's one thing that's constant in the web world, it's change.
I wanna change my website
Before doing any changes to your web site, the first thing to figure out are your goals. As a web development shop, we focus on building web sites that create measurable value for our customers, aligned with their goals.
Some common goals: